Law firm

Malafosse-Vedel

Developing a new service-oriented approach for a law firm, along with the identity to support it.
Business model
Strat. offre
Branding
Site internet
Digitalisation
The context

Despite strong growth since their inception three years earlier, the firm's partners recognized both the transformation of their profession and the need to strengthen their service offering.

Aware of the importance of pushing boundaries, the collaboration was built as a true partnership, incorporating a 360° study of their clients' needs as well as their own internal operations as a business.

Objectives
  • Redefining a legal offering aligned with MV's DNA
  • Clarifying the firm's positioning and asserting its identity
  • Implementing management and steering methods
  • Deploying a structured commercial approach and strengthening acquisition
What we've done
  • Defining MV's DNA and value proposition
  • Redefining the offering based on client typologies, with the implementation of subscription models
  • Creating a new visual identity and graphic charter (logo, colors, key materials, etc.)
  • Developing a new website and associated communication tools
  • Implementing KPIs and analytical tools
  • Establishing governance and communication routines
  • Implementing HR tools and recruitment processes
  • Launching external communication initiatives and partnerships

Have a project, a question, or just want to bounce some ideas around?

Jean-Sébastien Prunet
+33 6 22 79 23 16
hello@tiwis.fr
Let’s take a moment to discuss your challenges, your vision, and to identify the key questions we need to address together.
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