Our services

Your brand, your offering, and execution integrated into your operations.

Whether you have a new offer to launch, a brand that has hit a plateau, or need to identify new growth levers, I build the strategy and the execution framework, then lead the deployment alongside your teams.

Creating what makes you unique, together. Building your growth strategies and drivers.

Brand positioning and value proposition

Fieldwork first: client interviews, usage observation, and identifying the real pain points to solve. From this, I define the unique space only you can occupy and the distinctive assets that make it memorable, then I test the proposition before we launch it.

Product Offering Architecture and Marketing

I audit your product range offer by offer: who it is for, what it replaces for the customer, and what it costs to produce and sell. I rebuild the architecture, pricing tiers, and the key selling points that drive conversions.

Omnichannel ecosystem and customer experience

I define sales channels, model their acquisition costs, and work backward from business plan targets to determine the traffic and conversion rates required to achieve them. I sequence the launch, and then continuously fine-tune the strategy based on observed results.

Digital ecosystem and customer experience

I map real-world customer journeys—acquisition, conversion, and repeat purchase—and address friction points where they cost the most: e-commerce, retail, CRM, and customer service.

Our services

Develop a clear vision. Execute the plan, accelerate the organization.

Strategic diagnostic and roadmap

I analyze what your numbers say—product mix, margins per SKU, customer cohorts, channel economics—and cross-reference them with what your customers and market are saying. From this, I extract potential growth scenarios, quantified and prioritized by impact, along with briefs for the projects to launch first.

- Quantitative analysis of your current performance: mix, margins, cohorts, channels
- Brand, offer, and go-to-market diagnostic
- Quantified growth scenarios prioritized by impact
- Roadmap and briefs for priority projects
Between 3 and 5 weeks

Implementation and project management

I take charge of the projects outlined in the roadmap: I lead them directly or mobilize and manage the necessary expertise, depending on the mission's requirements. Your teams retain decision-making authority; I ensure the pace, the standard of quality, and adherence to milestones.

- Execution of priority projects
- Assembly and management of mobilized teams
- Management rituals and progress committees
- Documented trade-offs at each milestone
Between 4 and 9 months

Organizational maturity growth

I assess the level of your marketing and product teams—skills, processes, tools, and rituals—and bridge the gaps that hinder performance: methodology training, leadership coaching, role structuring, and implementing data-driven management. The goal is for them to independently maintain what has been built.

- Maturity assessment of marketing and product teams
- Skill development plan and methodology training
- Structuring of roles, processes, and rituals
- Dashboards and data-driven management
- Leadership coaching
Between 1 and 6 months
Our case studies

Recent projects

Engagements ranging from a few weeks to several months, covering everything from initial scoping to final implementation.

Have a project, a question, or just want to bounce some ideas around?

Jean-Sébastien Prunet
+33 6 22 79 23 16
hello@tiwis.fr
Let’s take a moment to discuss your challenges, your vision, and to identify the key questions we need to address together.
Get in touch with me directly or book a video call below.